The Weird Magic Jacket

At just 350g, it disappears on your shoulders—until you step into the cold. Then, the magic happens. Eiderdown traps warmth like nothing else, keeping you toasty through Arctic storms, mountain summits, and long-haul expeditions.

15d Japanese ripstop nylon with a PFAS-free water repellent finish. Wind, snow, and rain. Sugarcane-based 12d ripstop, featherlight and silky against the skin. Drop pocket for gloves, goggles, and secrets.

Five-pocket functionality, adjustable fit, and a silhouette that moves with you. Whether you’re heli-skiing, climbing frozen waterfalls, or just keeping warm in a Martian colony, this jacket is ready.

No greenwashing. No farming. No middlemen. Just pure, untamed performance straight from our family’s eider sanctuary to you. Come visit our Basecamp Studio in Akureyri—or if you’re in Iceland in May or June, see where it all begins. Meet the real heroes: the wild eiders themselves.

The Weird Magic Jacket is more than outerwear—it’s Iceland’s wild heart on your back. Time to embrace the weird, feel the magic, and own the pinnacle of sustainable, no-compromise warmth.